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A Glossary for Political Direct Mail

Do you know all the terms related to political direct mail? Sometimes the technical jargon can feel overwhelming, so use our glossary! We make it easy to stay on top of the intricacies of political printing.

Political direct mail cost guide

Political direct mail is an effective way to engage your constituents, but it can be expensive. We have 4 ways you can reduce direct mail costs today!

Political Printing & Campaign Mailers: Union Printers

Using union printers for direct political mail demonstrates a commitment to our progressive ideals. We wanted to make it easy for you to learn about the importance of union printing, the union printing bug, and why we choose to work with union printers.

Why We Use Union Printers and You Should Too

Union printers are an important staple of the direct political mail world, and we think using them is important for upholding progressive values. But, there are many other reasons we think they are the best option for campaigns. Read our reasons for preferring union printers!

Political Mailers and the Union Printing Bug

Political mailers with the union bug stand out! If you want to print direct mail for a progressive campaign or organization, try your best to get the union bug on your pieces. Learn more with our guide to the union bug.

Political direct mail in the digital age

Political direct mail is not overrated. In an age of digital advertising, it’s easy to skip or click out of what is put in front of you. Learn about the power of political direct mail and how it can help you win your next campaign.

Republican Vs. Democratic Direct Mail

With today’s roaring partisanship, everyone assumes there is no overlap between Republicans and Democrats. Well, we think there may be one: direct mail! Both sides of the aisle use it, so let’s talk about how your party affects your printing. 

Political printing: Dos and Donts

Quality political printing is hard to come by. It takes time and practice that can’t be compensated by the cut of the print. Because we don’t want your next political direct mailer to be a failure, we created a list of printing dos and don’ts to simplify the process to ensure your next mailer is a hit!

Don’t Let Proofing Errors Derail Your Direct Mail

At The Campaign Workshop, we understand no one is perfect, and while mistakes can happen to anyone, they can not happen when you are printing thousands of copies of that mistake! Read about how to make sure your direct mail is perfect before you send it to print.